Northern News : October 24th 2012
2 NORTHERN NEWS, OCTOBER 24, 2012 NEWS Editor Keri Molloy Ph 09 407 0050/09 405 2040 email: firstname.lastname@example.org Sports Jan Salmon Ph 09 407 0363 email: email@example.com Northern Regional Manager Lynne Popham Ph 09 405 2744 Kaikohe Ph 09 407 0361 Kerikeri email: firstname.lastname@example.org Advertising Craig Williams Ph 021 119 4043 email: email@example.com Classifieds Free ph 0800 022 812 Free fa x 0800 022 815 email: firstname.lastname@example.org or 09 405 2040 email: email@example.com 12 ,197 Audited Circulation (ABC for 12mths to 31 Dec 11) Delivered (each Wednesday) to Kaikohe, Okaihau, Ohaeawai, Moerewa, South and North Hokianga and Kaitaia. Rural areas include: Awanui RD 1. Kaikohe RD 1, 2, 3. Kaitaia RD 1, 2, 3(part), 4. Kawakawa RD 1, 2, 3. Kohukohu RD 1. Broadwood RD 2. Kohukohu RD 2. Okaihau RD 1, 2. Russell RD. Kaikohe Office: 60 Broadway, Kaikohe. P.O. Box 1, Kaikohe. Ph 09 405 2040 Fax 09 401 2129 Kerikeri Office: 93 Kerikeri Rd, Kerikeri. P.O. Box 392, Kerikeri. Ph 09 407 0050 Fax 09 407 0369 www.northernnews.co.nz Reporter Hamish MacLean Ph 09 407 0050/09 407 0368 email: firstname.lastname@example.org 4745832AG 'Helping Northland Youth to reach their full potential' Jacinta Peryer, Leah Muller-Harboe , Kelli Skipage and Emma-Lee Dromgool of Belle Nomina smiling and ready to do business at the YES Northland Trade Fair Belle Nomina is a YES company from Kerikeri High School. Their innovative new 'scent delivery' system has potential to revolutionise the perfume industry. The Directors are developing their 'scent tabs' that will eliminate the problem of perfume/skin chemistry incompatibility which so often prevents people from being able to wear a scent that they really love. The team struggled with the pressures of building and running a business until they found a great mentor to help them -- there is perhaps a very useful lesson in this for many small businesses. These students say that despite the challenges, they have grown and learned many good life skills which could only be learned through participation in the YES programme. Excited by the Sweet Scent of Business EFTPOS, LAYBUY, VISA, MASTERCARD, Q CARD, FARMERS CARD, FAMILY FINANCE 34 Rankin Street, Kaikohe • Phone: 09 401 0268 email@example.com • www.tobinplumbers.co.nz WE'VE GOT IT! WANT IT? 4926775AC BAY OF ISLANDS Parts & Accessories Repairs & Servicing Warrant of Fitness Batteries & Tools Car Audio SERVICE PARTS 09 407 6984 09 407 6288 www.autoone.co.nz Tom C Tyson Clinical Dental Technician No referral required All dentures crafted on our premises Repairs WINZ Quotes Insurance claims Eftpos & Visa Accepted REDWOODS DENTAL LABORATORY "where we make dentures" 1536 STATE HIGHWAY, 10 KERIKERI For appointment phone 09 4074251 Fresh focus for tourism board By HAMISH MacLEAN Cultural authenticity: Unique experiences are a factor in growing the tourism sector. The Tai Tokerau Maori Tour- ism Association has new life and a new direction. This month four new mem- bers were elected to its board. Teresa Hart is expected to remain, but has yet to be re- elected. But the new additions -- Hone Mihaka, as chairperson, and Shane Lloyd, Mike Shaw, Marie Martin and Peter Kit- chener -- are eager for the challenge. Mr Shaw says earlier dis- cussions pointed to the need for a fresh beginning. New tourism opportunities in Kai- kohe, based on its traditional strengths, need overarching support. He saw the need for a tour- ism board that could respond to local needs. The infrastructure for that support was there already, he learned, but the organisation needed new life. Mr Shaw says that the strategy of the tourism associ- ation is to help build a broad base of smaller operators and to support those who contrib- ute to Northland's vast cul- tural capital to realise their potential. That's the lifeblood, that's where the real juice is going to come from,'' Mr Shaw says. Highlighting the success of potential tourism-based busi- nesses and linking them to a larger market, he says, is a key to Northland's growth. There is a lot of talent in the cultural sector that he says has yet to be highlighted. And he thinks it's important to recognise the unique exper- iences available to visitors when considering how to grow the tourism sector in North- land. The Northland experience is more authentic,'' he says. Mr Shaw says that the experi- ence that many international visitors have of New Zealand's cultural heritage has become theme-park like and can't offer the level of participation that visitors should expect. Human capital is one of the area's greatest assets, he says. Mr Shaw says that the tour- ism association had become ineffective at promoting the region in its last iteration. My personal opinion is that they forgot their primary pur- pose, which is to foster Maori tourism,'' he says. He says that it's currently difficult to produce a list of current members of the Tai Tokerau Maori Tourism Association. Strengthening existing ties and reaching out to the com- munity is likely to be the association's next step. The approach that we're looking at is -- instead of going here's what we can offer you' . . . we're looking at what do you need? How can we help you?' '' Advice, mentoring and help- ing operators getting their product to the market will con- tinue to be a strong component of what the tourism associ- ation offers. How are people in Auck- land going to know about what you're offering?'' he says. Te Tai Tokerau District Maori Council and Te Puni Kokiri (Ministry of Maori Development) have both sig- nalled support for the new venture by the tourism associ- ation. Mr Shaw calls that support very significant. But he says that despite the support from the top, it's what Mr Shaw calls flax roots'' support that will make tourism flourish in Northland. What's going to stimulate the economy is [people] run- ning small businesses,'' he says. A collective of operators doing their thing will produce more jobs and more opportun- ities -- those are the export dol- lars coming in.'' On November 8 at 10am, the association will meet at Kohewhata marae in Kaikohe to set out its objectives and plan its way forward. I don't think anybody would object if some local people turned up and wanted to discuss matters or ask ques- tions,'' Mr Shaw says.
October 17th 2012
October 31st 2012